Free 30-minute strategy session

You earn more every year. You keep about the same.

Your tax return reports what happened. Nobody is planning what happens next. Your CPA, your adviser and your attorney rarely talk to each other, and the strategies that fit your situation never get put in order.

Free, no obligation
Keep your current CPA
If there isn't enough to justify an engagement, we'll say so

Does this sound familiar?

Your real estate losses do nothing for you

You own property, it shows a loss on paper, and none of it touches your W-2 or business income.

Your business grew, and so did the tax

More profit meant more self-employment tax, and nobody changed your structure to match.

Your stock pay surprised you

RSUs vested, withholding was too low, and April brought a bill you didn't plan for.

December keeps sneaking up

Many moves stop counting on December 31. Every year, the planning conversation happens in March instead.

What we look at with you

We read your last returns forward, as a plan. Every strategy that applies to you is named and put in order, and we tell you plainly which ones don't fit.

Short-term rentalsCost segregationS-Corp structureCash balance plansSolo 401(k)Augusta RuleHiring your childrenAccountable plansPTET electionsSection 199ADonor-advised fundsEquity compensationQSBS1031 exchangesOpportunity zonesR&D creditMulti-state planningEstate and gifting

How it works

1

30-minute strategy session

Free. We learn what you earn, what you own and what's bothering you. If there isn't enough to justify an engagement, we'll say so.

2

The assessment, $5,000

Your last two or three returns read forward, your entities and holdings reviewed, every applicable strategy named and sequenced. Billed on its own, separate from any engagement that follows. The analysis is yours to keep either way.

3

Your annual plan

If it makes sense, we run tax, accounting and finance as one team for the year. For many clients it stops at step two, and that's a finished engagement.

Guarantee
The assessment pays for itself, or it's free.

If it doesn't identify at least $10,000 in estimated tax benefit, twice the fee, we refund the $5,000.*

Book your session
A couple reviewing their finances with an advisor

Who it's for

Business owners, investors, practice owners and executives earning $300K and up, whose financial life got more complicated while their tax help stayed the same.

The founders

Reenu Cherian
Reenu Cherian
Co-Founder

Leads the advisory work and is accountable for every client plan. Trained as a computer engineer at the Manipal Institute of Technology before moving into financial strategy, which is where the systematic approach comes from. Licensed financial professional, and the person who designs the retirement and protection side of a client plan.

Sunil Cherian
Sunil Cherian
Co-Founder

Sets platform direction and leads capital. Founding team member at Array Networks, from startup through IPO. Later founding CEO of Mentor Global and co-founder of Copperwire, and sits on the board of an acquisition company listed on the TSX Venture market.

Ron James
Ron James
Co-Founder

Runs integration for every practice that joins. Spent a decade at H&R Block, most of it as a regional director across seven western states, and later helped scale a firm that recovered more than $6B in tax credits for small businesses.

Salil Jain
Salil Jain
Co-Founder

Handles the capital side and the structure of every deal. Advises Partners Group on private equity diligence and acquisitions, and buys and rebuilds service businesses as an operating partner. Previously chief customer officer at MetricStream after a career in enterprise go-to-market.

Harry Kemper
Harry Kemper
Co-Founder

Builds the firm network and is usually the first person an owner talks to. Fourteen years recovering telecom taxes and fees for large companies, on a career built around channel partnerships. Based in Illinois.

Questions

Is the 30-minute session really free?

Yes. If we don't see enough to justify an engagement, we'll tell you on the call.

Do I have to replace my CPA?

No. Many clients keep their preparer. We plan, coordinate and hand over a clear set of moves.

What does the assessment cost?

$5,000, quoted in writing before work starts. Billed on its own, separate from any engagement that follows. The analysis is yours to keep either way.

What if the assessment doesn't find much?

If it doesn't identify at least $10,000 in estimated tax benefit, twice the fee, we refund the $5,000.*

Is it too late for this year?

Some moves have to happen by December 31. The sooner we talk, the more of them are still available.

* Estimated tax benefit is the projected reduction in federal and state tax from the strategies identified in your assessment, based on the information you provide. It is an estimate, not a promise of actual results, which depend on your facts and on implementation. Refund requests must be made within 30 days of delivery. Full terms are in your engagement letter.

MicroTax provides tax and accounting services. Insurance products are offered through licensed agents; Section 7702 plans are life insurance products governed by IRS Section 7702. Investment coordination is provided through a registered investment adviser. Nothing on this page is a recommendation to buy or sell a security. Content is education only and not tax advice; whether a strategy fits depends on your facts.